Top 5 Social Apps on Android in Guatemala: Q1 2024

In the first quarter of 2024, the top 5 social apps on the Android platform in Guatemala—TikTok, Facebook, Facebook Lite, Instagram, and TikTok Lite - Save Data—showed varying performance metrics. Sensor Tower provides deeper insights into these trends.

TikTok experienced a steady increase in weekly revenue, peaking at approximately $9.7K in the final week of March. Weekly downloads fluctuated, starting at 52.8K in early January and ending at 45.1K in late March. Active users slightly declined from 1.37M to 1.29M over the quarter.

Facebook maintained a consistent revenue stream, averaging around $400 weekly. Downloads saw a notable rise from 29.4K in the first week to 40.2K by the end of March. Active users remained relatively stable, with a slight increase from 6.2M to 6.3M.

Facebook Lite did not generate revenue but recorded a steady download rate, peaking at 41.5K in early March. Active users saw a gradual increase from 854K to 867K throughout the quarter.

Instagram displayed moderate revenue growth, reaching $400 in early March before tapering off to $288 by the end of the month. Downloads remained stable, starting at 30.2K in January and ending at 30.7K in March. Active users consistently hovered around 2.5M.

TikTok Lite - Save Data showed minimal revenue, with a slight uptick to $15 in mid-March. Downloads varied, peaking at 27.5K in late March. Active users saw minor fluctuations, ending the quarter at 624K.

For more detailed insights and trends, visit Sensor Tower.